Why Your Company Is Not Gaining In Size

Let’s dive deeper into the reasons why some companies gain traction and why so many do not.

At the basis of everything are obviously people and I mean people who could be potentially interested in what you offer.
At best you found a method of gaining traffic at a cost of 0$. The goal is to keep that number as low as possible while still getting interested people.
An example would be that you search social media for people who fit into your prospects. Only if you gained their trust you can tell them about what you are doing.
Their trust you can earn for instance by making friends with them. Listening to them, being present for them, helping them.
Of course when the time comes those people need to be engaged in what you offer to them. It needs to be useful to them. So useful in fact that some of them are willing to spend money on it. Critical is the percentage of all of those people who turn into buyers. Too low and the business cannot grow.
If the percentage is too low consider changing the type of people you engage with, what you offer, or the presentation of how you offer it.
Whatever you sell it needs to appeal to your customer’s dreams or directly help them achieve their dreams.
In the end when you offer a convincing product people need to be so crazy about it that they on their own tell their friends about it. This gives you more traffic
resulting ideally in even more people talking about it.
This creates a storm that ever increases until it hits one of several obstacles. For instance the total market size.

Summarized it can be said that the following things are critical for your success.

1.The rate of gaining new users.

2. How thrilled they are about what you offer.

3. How many people of those spend money on your product.

4. How many people who are engaged in others tell others about it.

5. How many of those who have been told about your business turn into new customers?
After all of this, you can calculate the yearly growth rate of your company and then find out how many years it would take you to reach your personal goal.
If the amount of time seems acceptable to you you are well on your way.

Source: Harvard-I-lab